Many Cairns businesses invest significant proportions of their budget into marketing and advertising. And as we know, the purpose of marketing is to generate leads for your business. But are your staff fully equipped to handle those leads affectively and turn them into sales? Or have you already identified that a problem exists with your staff’s sales performance, but you’re not sure how to fix it, or even where the problem is?!
Zanzoo Sales Solutions offer a Sales Consultancy Service, which will provide you and your business with sales advice about your staff’s sales performance. As the Sales Advisor, Trudy Di Cola will conduct a sales analysis on your business, to assist you with implementing performance measures such as:
- What are the Key Performance Indicators (KPIs)?
- What are the Conversion Rates of your staff (ie are they over 70%)?
- What Sales Targets have you set for your staff to achieve?
- What systems do you have in place to measure sales performance?
- What rewards or acknowledgement systems do you have in place to recognize good performance?
- What level of competition exists between your sales staff?
In order to effectively appraise sales performance, sales people need to be held accountable by having a clear and measurable understanding of how their sales results rank compared to their peers. Setting goals and sales targets increases motivation and fuels competition amongst sales staff, which is what drives an overall increase in sales performance.
Trudy Di Cola will assist you with this by spending time in your business, interacting with your staff to evaluate and test their sales skills as well as to observe their people-reading skills. Upon completion of the Sales Analysis, Trudy will then report on suggested sales strategies and possible training, to result in record-breaking sales for your sales team.
